Jonathan      Melissa     Tracy     Jillian      Christina      Olivia      Reid


Jonathan

What skill are you most known for professionally? 
A relentless approach to helping our clients achieve success. Strategic and creative thinking; insane focus on not what we delivered today, but what we will deliver tomorrow. 

What most excites you about your work & the contribution you can make?
Helping our clients think through and develop their core positioning and brand narrative. Leveraging communications to help them achieve their core business objectives.

Where can we find you when you’re not working?
Well, I am always working (part of my DNA). However, I am privileged to have two of the most extraordinary children that fuel my existence. So, I spend as much time as I can with them. I am also a voracious reader and love to write.

Where did you grow up?
New York, baby!

What would you be doing if not in PR?
In a cabin, anywhere, writing novels.

What’s your favorite type of music?
I tend to be a bit music agnostic, however, I hold a special affinity for old school hip hop, jazz and disco (yes, no shame in my game).

What’s your favorite book?
Who made up these questions? Impossible to pick one. Cheever and Hemingway. George Saunders is a trip. Anything by Michael Chabon. His command of the written word is unrivaled.

What’s your motto?
My team would say it is “come to me with solutions, not problems…” I think it’s “never confuse activity with results.”

Favorite Quote?
Not to know is bad; not to wish to know is even worse. (Nigerian proverb)


Melissa

Why did you get into PR?
In college, I wanted to combine my interest in business with my love for writing. PR was the ideal fit.

What skill are you most known for professionally?
Writing.

What problem are you best at solving for your clients?
Strategic solutions that help clients increase their brand awareness. I love to brainstorm. It’s always satisfying to think of a new idea, implement it and see it through to results phase.

What most excites you about your work & the contribution you can make?
It’s exciting that our clients are game-changers in their industries. I love helping them craft then tell their stories to media.

Where can we find you when you’re not working?
Sipping an artisanal cocktail at one of LA’s best restaurants, watching a movie or at the dog park with my cute Belgium Shepherd mix, Ava.

Where did you grow up?
I’m an air force kid, so a few places, but mostly North Carolina.

What would you be doing if not in PR?
A pastry chef. I’d like to decorate cakes all day.

What’s your favorite type of music?
I’m an old soul. I LOVE the standards and jazz. Frank Sinatra just relaxes me.

What’s your favorite book?
Les Miserables.

What’s your motto?
Quality over quantity.

Favorite Quote?
“Do not go where the path may lead, go instead where there is no path and leave a trail.”  
– Ralph Waldo Emerson


Tracy

What skill are you most known for professionally?
Getting things done fast; I am an exceptional multitasker.

What most excites you about your work?
Working with a diverse group of entrepreneurs who are changing and improving our world through innovative thinking.

Where can we find you when you’re not working?
At a concert or traveling to exotic ‘off the beaten path’ places.

Where did you grow up?
I was born in South Africa and grew up on the mean streets of the valley in Los Angeles.

What would you be doing if not in PR?
A fitness trainer.

What’s your favorite type of music?
I love all music but I was definitely born in the wrong era. My favorite is classic rock.

What’s your favorite book?
The count of Monte Cristo. I couldn’t put it down.

What person in history most inspires you?
Nelson Mandela.

What’s your motto?
Never hold a grudge.


Jillian

What skill are you most known for professionally?
I’m extremely organized and detail-oriented.

What most excites you about your work?
Besides collaborating with a brilliant team, working with companies that are on the forefront of innovation and contributing to their growth is most exciting.  

Where can we find you when you’re not working?
Trying new restaurants in Santa Monica with friends, or visiting with family in Newport.

Where did you grow up?
Newport Beach, CA.

What would you be doing if you weren’t in PR?
Sommelier or a curator. 

What’s your favorite type of music?
Classic and indie rock.

What’s your favorite book?
Rebecca by Daphne du Maurier.

 Favorite Quote?
“I didn’t fail the test. I just found 100 ways to do it wrong.” – Ben Franklin


Christina

Why did you get into PR?
I'm passionate about communication. Public relations and social media are powerful tools that can communicate the right message, to the right people, at the right time. 

What skill are you most known for professionally?
Social media strategy. 

What problem are you best at solving for your clients? 
Extend a brand message using traditional strategies and online tactics. 

What most excites you about your work & the contribution you can make?
Facilitating an idea and watching it come to fruition in the real world. 

Where can we find you when you're not working? 
Hiking the hills around LA, posing my way through a Vinyasa Flow class, or wine tasting with friends in Santa Barbara. 

Where did you grow up? 
A small, small, small town near Paso Robles, CA. 

What would you be doing if not in PR? 
I'm passionate about interior design. I would love to spend my day arranging expensive art and designer furniture for people. 

What's your favorite type of music? 
I love pretty much all music...EXCEPT country. 

What's your favorite book?
Zen and The Art of Motorcycle Maintenance. 

What's your motto? 
Better to be overdressed than underdressed. 

Favorite Quote?
"Two things are infinite: the universe and human stupidity." -Albert Einstein

 


Olivia

What skill are you most known for professionally?
I am dependable and team-oriented.

When did you get into PR? 
College. I hated math and loved to write and work with people so PR was a perfect fit.

Where can we find you when you’re not working?
Out with friends or walking my dog, Lola.

Where did you grow up?
Seattle, WA.

What would you be doing if you weren’t in PR?
Teaching English abroad somewhere and traveling.

What's your favorite type of music? 
I'll listen to anything but country.

 What's your favorite book?
The Outsiders by S.E. Hilton.

 Favorite Quote?
“All humanity is divided into three classes: those who are immovable, those who are movable, and those who move!" -Ben Franklin


Reid

What skill are you most known for professionally?
I'm a hard worker and I am passionate about what I do. 

When did you get into PR? 
I started off working in PR for the Lakers in college and have stuck with it ever since. 

Where can we find you when you’re not working?
Taking a workout class or hiking somewhere in LA. 

Where did you grow up?
Park City, Utah. 

What would you be doing if you weren’t in PR?
I have always wanted to be a criminal psychologist. 

What's your favorite type of music? 
Rap and hip hop. 

What's your favorite book?
Relentless by Tim Grover. 

Favorite Quote?
"Make each day your masterpiece." - John Wooden